#ALB67 – Rupert Bassadone “The Greatest CADman”

Rupert spent his early years in the circus, living in trucks and caravans. It was inevitable he would work within the event industry.

Over the last decade-and-a-half, he’s led many high-profile events across the world including leading equestrian events and music festivals as well as major events in the Emirates, Russia, Spain, Canary Islands and France is the founder of Event Site Design. May 2020 was Rupert’s busiest month EVER on his calendar but then Covid hit.

Ambitious Lifestyle Business Podcast #67

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This episode’s guest is Rupert Bassadone, Rupert spent his early years in the circus, living in trucks and caravans, he missed a lot of school but the circus lifestyle came to an end when it went off to America and never came back, Rupert then moved into the city lifestyle, joined school and settled into a different lifestyle. He is grateful for his early years upbringing as with this backround it was inevitable really that he would go on to work in the events industry.

Over the last decade-and-a-half. He’s led many high-profile events across the world including leading equestrian events and music festivals as well as major events in the Emirates, Russia, Spain, Canary Islands and France is the founder of Event Site Design.

Rupert always wanted a business that supported his ambitious lifestyle plans, he finds himself always looking to the future.

Lifestyle comes first for him and he focuses on what the businesses needs to be doing to be able to provide that lifestyle, he visualises it with skills that he has picked up through the OPCC as well as other channels and breaks these all down “One thing at a time”.

May 2020 was Rupert’s busiest month EVER on his calendar he actually pondered at one stage how on earth he was actually going to do it all but then Covid hit.

Suddenly Rupert found himself with more time on his hands

But for Rupert more time created more goals find out more by clicking play.

[00:00:00] Rupert Bassadone: [00:00:00] Wow. I never would have been able to do this without a pandemic. As I’ve said before that I’ve been able to do what I. I’ve done recently. and it’s taken me three years and a pandemic to do it.

[00:00:18]Jason Brockman: [00:00:18] chuckles

[00:00:18] John Lamerton: [00:00:18] hello everybody, it’s John


[00:00:19] alongside like good friend and business partner, mr. Jason Brockman. We are here for another episode of the ambitious lifestyle business podcast as always. It is our job to help you get more customers and more money without just working harder. So without further ado, let’s dive straight into this one months episode.

[00:00:42] Over the last decade and a half he’s led many high profile events across the world, including leading a question events and music festivals, as well as major events in the Emirates, Russia, Spain, the Canary islands and France. He is the founder of events, site design and industry leading site [00:01:00] design production and operations specialist who creates highly detailed CAD plans and site mark outs.

[00:01:06] For events. Welcome. So the show Rupert

[00:01:10] Rupert Bassadone: [00:01:10] thanks very much. Thanks for having me very exciting

[00:01:12] Jason Brockman: [00:01:12] nice to see you.

[00:01:13] John Lamerton: [00:01:13] So first place I’ll have to start. Well, obviously we will have opened the show with our traditional opening credits and our theme music, but should we be starting this show with the circus March?

[00:01:24] Rupert Bassadone: [00:01:24] haha

[00:01:24] maybe, maybe.

[00:01:26] John Lamerton: [00:01:26] I mean, I think it’s not the first time we should have had du-du-dulu-du-du-du

[00:01:30] most of our podcasts start that way

[00:01:34] S come on then what was your job in the circus? Did you have the big trousers?

[00:01:42]Rupert Bassadone: [00:01:42] so, well, this was way back on the circus finished when I was about six, seven years old. So I, my only job was to run around like a circus child. we did at one point were carrying in the mat. The crash mats for the flying trapeze.

[00:01:58] And we were involved [00:02:00] in a few clown acts, but, mostly, yeah, we were traveling around the circus. It’s my, my dad and my mum owned and operated the circus. And the time it was one of the largest, if not the largest non-animal circus in Europe, I think. And, as I say went till I was about seven years old, it went off to America and it.

[00:02:23] Kind of never came back.

[00:02:25] Jason Brockman: [00:02:25] Oh no.

[00:02:26] John Lamerton: [00:02:26] What was that like then growing up, I was a child in a circus,

[00:02:30] Rupert Bassadone: [00:02:30] I think at the time. It was overwhelming. I look back now and I just think it’s fascinating. I’m really grateful for having a colorful upbringing as I call it. And, and that’s obviously how I got into this industry because I’ve already had so many connections with it.

[00:02:46]so yeah, really grateful for the upbringing. It was very different. You know, we lived in caravans, we lived in trucks. We were rarely in the same place, for very long. and I missed a lot of school because of it.

[00:03:00] [00:02:59] John Lamerton: [00:02:59] I’m not going to say anything about that showing

[00:03:03] Rupert Bassadone: [00:03:03] I was waiting, I was waiting for you to kind of say something, right.

[00:03:08] John Lamerton: [00:03:08] So what happens then? How did they end up going to America?

[00:03:13]Rupert Bassadone: [00:03:13] through investors picked it up and thought it was a we at the time we had the Alice in Wonderland, performance. So that was the, that was the sort of the model and the, the. What do you call it? The theme, the theme of the circus. What does the Alice in Wonderland and, yeah, and it went off.

[00:03:32]but it kind of at the time, so the, the circus was called something, which at the time, the name and the word wasn’t very well known. but over in America it was very well known, was very popular American word. We didn’t know it until more recently. and that word was burlesque. It had nothing to do with, with burlesque, with nipple, tassels, nipple, tassels, or anything like that.

[00:03:58]at the time it was just a [00:04:00] great, really interesting word. And circus burlesque just sounded really cool to us people in the UK, but when it went to America, people got that confused arrived and were incredibly disappointed.

[00:04:11] John Lamerton: [00:04:11] Where are the nipple tassels yep?

[00:04:15] So was that your first experience, of an acquisition?


[00:04:19]Rupert Bassadone: [00:04:19] I guess it was, yeah, obviously I was six years old then. So it was, I don’t remember an awful lot of it. My dad obviously dealt with it very much. And then, I never actually went to America. Sadly. They went off without me. I didn’t last very long. And then we got on with sort of a more, more normal lifestyle living in the city.

[00:04:38] John Lamerton: [00:04:38] What was that like

[00:04:39] then? So you say he was seven at the time.

[00:04:41] Rupert Bassadone: [00:04:41] Yeah, I think six, I like

[00:04:43] John Lamerton: [00:04:43] having grown up and only ever knowing, being part of the circus family to suddenly, as you said, you know, welcome to normality. This is the city, you know, off to school.

[00:04:53] Rupert Bassadone: [00:04:53] Yeah. We all, we, we moved into the city while the circus was still going.

[00:04:58] And I mean, as you can [00:05:00] imagine, if you’re in the circus going to a city school, there’s you get a lot of, you get a lot of Slack for that. So, and there was a, it was a point when I changed from the primary school to secondary school. And when I moved across the secondary school, I just didn’t tell anyone about my history because it was just much easier and it wasn’t.

[00:05:21] And ourselves obviously quite embarrassed, I suppose. And because it’s very difficult, it was, it was normal. You weren’t, you weren’t normal, you are ab normal. so you say you were going to get teased. So I just didn’t say anything can had a fairly normal, secondary school life. And yeah, it wasn’t until I got into my adult hood where I started talking about it more and actually became suddenly a really interesting topic to talk about, and everyone wants to.

[00:05:46] Hear about it, know about it. Can I juggle, can I ride the unicycle? Yes. To most of those things, by the way,

[00:05:52] Jason Brockman: [00:05:52] just about any, any other circus skills?

[00:05:57] Rupert Bassadone: [00:05:57] I could probably do the, the plates a little bit [00:06:00] and yeah, but the Slack rope, but that was actually later on.

[00:06:03] Jason Brockman: [00:06:03] ahh Okay. John could do some lessons in

[00:06:05] plate spinning,

[00:06:06] and he’s

[00:06:07] John Lamerton: [00:06:07] yeah I not a fan of the plate spinning

[00:06:09] Jason Brockman: [00:06:09] No

[00:06:10] Rupert Bassadone: [00:06:10] one plate,

[00:06:13] John Lamerton: [00:06:13] just one plate. Oh, there you go. I’m not going to do one plate

[00:06:16] Jason Brockman: [00:06:16] at a time there 10 others going on.

[00:06:22] John Lamerton: [00:06:22] Interesting. Is it

[00:06:22] Rupert?

[00:06:23] Cause you, you say, you know what, when you were a kid, the golden rule is don’t stand out. Don’t be different. And when you’re adult, the golden rule is stand out, be different.

[00:06:33] It’s the complete opposite.

[00:06:34] Isn’t it

[00:06:35] Rupert Bassadone: [00:06:35] completely. Yeah. And now more than ever. Well during this situation, where we’re going through a really difficult and challenging time where, and everyone is making a very similar noise. And so now more than ever, you have to stand out, you have to make a different noise. And so I suppose, in some ways that that sort of childhood and remembering that that was very different.

[00:06:57] And whilst that was a negative experience, that then [00:07:00] now it’s very much positive one and anything I can say to be different and stand out, I will.

[00:07:08] John Lamerton: [00:07:08] So obviously this, this podcast is called the ambitious lifestyle business podcast. from your introduction there, we mentioned the Emirates music festivals, Spain, Canary islands, you know, real, you know, traveling all the, all of

[00:07:22] the, all over the world,

[00:07:23] very glamorous events. We obviously spoken. We know a lot of the events that you’ve been a part of.

[00:07:29]How have you developed. An ambitious lifestyle business. And what does that ambitious lifestyle business look like for you?

[00:07:38] Rupert Bassadone: [00:07:38] Yeah, so, I mean, for me, an ambitious lifestyle business is a business that supports my. Ambitious future plans for my future lifestyle. So it isn’t about a business, which is supporting the lifestyle that I have right now.

[00:07:57] It’s looking, it’s making my [00:08:00] plan of what I want it to look like in one year, three year, five years time, and then creating a plan to turn the business that I have now, or businesses into something which is going to support what I want it to look like. Then.

[00:08:14] John Lamerton: [00:08:14] So when you say what you want it to look like, you’re talking about what you want your lifestyle to look like.

[00:08:19] And then you think about the business. You’re not saying, well, I want the business to be doing 700,000 pound a year

[00:08:25] by

[00:08:25] 2023, 1.3 million. By this point, you’re thinking actually, what lifestyle do I want? And then, then we need to reverse engineer that and say, all right, to deliver that lifestyle, what numbers do I need the business to hit?

[00:08:39] Rupert Bassadone: [00:08:39] Absolutely. Absolutely. You need to. You need to have a goal, which, which fills you with a desire. So, and you can’t do that. I mean, maybe, maybe, maybe some people are driven by money and of course we all are in some ways, but. Ultimately, unless you know what, you’re going to [00:09:00] spend 700,000 pounds on when you get it.

[00:09:02] It’s quite difficult to visualize it. And so for me, and certainly some, some of the various things I’ve learned through, well, reading your books are the books being a part of the 1% club I’ve learned about visionboards, it’s visualizing what that looks like, and I’ve learned how to go. to not focus on what the business needs to look like first, but to focus on what I actually want.

[00:09:27] How do I, how do I want my life to look like, an analogy which I’ve come across, I think is Pat Flynn’s analogy from his book, will it fly? Which is a great book for if you’re just starting something up, starting a new business Apple or, or. Testing an idea. And he talks about being in an airport, meeting a friend, and it’s five years in the future and you meet that friend and they say, Oh my God, I haven’t seen you for five years.

[00:09:55] How have you been? And your answer is, Oh my God, incredible. I [00:10:00] feel amazing. Because, and it’s that because, and how you feel and why you feel so amazing that you need to attach to, you need to kind of build that around what you want. And then you can then from there, as you say, then you sort of develop what, what the plan, what the business needs to look like.

[00:10:18] So if I want finding a million pounds to have a great lifestyle, then what business do I need in order to support that? And then break it down from five years down to three years down to one years down to 90 days,

[00:10:33] John Lamerton: [00:10:33] Down, to this week down to today, going to the one thing I’m going to do

[00:10:38] next,

[00:10:39] Rupert Bassadone: [00:10:39] Exactly.

[00:10:40] Exactly.

[00:10:41] John Lamerton: [00:10:41] I love

[00:10:41] that you picked up on desire. Are you reading the words off the, off the top of my wall

[00:10:44] here?

[00:10:45] Rupert Bassadone: [00:10:45] No, it didn’t see that, but I can see that now. Yeah. What, it’s something, I mean, we both, I think read, life in half a second, several times, and it’s one of the books that really I really associated with and yeah.

[00:10:59] And it’s just [00:11:00] kind of. That that connection with, with desire, annual goals, I’ve realized is just so important because I’ve set goals in the past before, and haven’t hit them and not really, and I’ve gone, Oh, well, whatever. And then just moved on with my life because I haven’t really felt like I needed to or wanted to.

[00:11:19] Yeah.

[00:11:20] John Lamerton: [00:11:20] I’ve seen so many people they make and particularly the big goal. It’s the million pounds. Why do you want a million pounds?

[00:11:26] Be nice.

[00:11:28] Yeah. You ready? Are you really willing to do that? The work that’s necessary for something that’s yeah,

[00:11:32] that’d be nice. You

[00:11:33] know what you’re actually going to do with it, other than pay a lot of tax and have to create a lot of work and potentially create some liabilities and take a lot of risk and have a big team that’s relying on you for every direction and for them to pay their wages.

[00:11:48]What do you want that money for? And

[00:11:50] if you’ve

[00:11:51] got a definite purpose for it and a real strong desire for the lifestyle that requires a million pound profit per year, [00:12:00] then absolutely. You’re willing to pay that price. I can’t think who that was. No, but there was somebody who said, you know, there’s a price for everything and you just need to know what is the price?

[00:12:11] You know, we’ve just had a million there, but let’s, let’s say it’s 10 million, you know, from my lifestyle, I require a private jet and 10 million pounds a year. Okay. Here’s the price that you have to pay for that. You’re not going to see your family. You’re not going to be, to focus on your health. you are going to have to work a hundred hours a week.

[00:12:28] You are going to have to risk your, your home. You’re gonna have to risk your life savings. You’re gonna have to do this. Are you willing to pay that price? And if the answer’s yes.

[00:12:37] Great

[00:12:38] crack on if the answer’s no, don’t do it. And it comes down to desire and your desire to pay the price. Because if you don’t really desire something enough, you aren’t going to pay the price to do the work, to take

[00:12:50] the risks.

[00:12:51] Rupert Bassadone: [00:12:51] Absolutely. And I think it’s also often it’s about con it’s about what you might lose by not doing it. And so it’s about [00:13:00] consequences as well. Isn’t it? and I think that. As an example with I’ve. Now I’ve done things recently, which I’ve been meaning to do for years. And the only reason I’ve done it now is because I have to, I have to do it otherwise.

[00:13:19] Otherwise I’ve possibly not got a business or possibly not got the house and so on. So I needed to find a way to make more money and. And that suddenly now I’m doing it. Whereas before I was making up excuses and while I wasn’t doing it it’s Oh, well maybe it’s not really a good idea. Or actually maybe, maybe it’s not going to make that much money or I haven’t really got the time to do it suddenly.

[00:13:40] Okay. Now I’ve got a little bit more time to do it, but,

[00:13:43] John Lamerton: [00:13:43] well, why did you suddenly got time on your hands? I don’t understand. I mean, surely we’re recording this. I’ll say no, this is the July episode, but we’re recording this in may. this should be the start of. Busy season for you. I mean, glastonbury festivals coming up in, in like a couple of months, you know, we’ve got all sorts of it.

[00:13:58] This is event season. Come on, [00:14:00] Rupert. This is your busiest time of the year. Isn’t it?

[00:14:02] Rupert Bassadone: [00:14:02] May 2020 busiest month busiest month. Ever on my calendar is it, but that’s what it looked like. I had summer, I, at that point back in, when I was looking at it back in February, I looked at this month. I actually don’t know how I’m going to achieve this month.

[00:14:20] And I don’t yet know what resource is available for me to do this. I mean, I can, I, can I cope with this sort of demand I’ve said yes to it all straight away and worked out how to do it later. Unfortunately, I didn’t get the chance to. Figure it out, but, yeah, it’s a little bit more time on my hands,

[00:14:38] but

[00:14:39] even, even, so I think even with that, I’ve.

[00:14:44] I’ve got, obviously I’ve got probably longer, a lot more time on my hands for longer, but I also set myself some a little bit more, I suppose, unrealistic deadlines to get things moving along a little bit quicker. That’s my I’m

[00:15:00] [00:15:00] Jason Brockman: [00:15:00] unrealistic in the cur, in the current system, but actually the number of hours and things that you need to put in now for the, what your new goals are for this part.

[00:15:08] It’s probably the same number of hours, but not trawlling around the country and yomping

[00:15:12] about putting flags in and various

[00:15:14] other things as well.

[00:15:15] So it’s a different kind of work you’re doing now, but

[00:15:16] you’re still putting those hours in. And I guess that’s. Back down to your desire to reach your goals and actually being able to kind of get to that stage.

[00:15:25] so I think of probably all of our 1% is you’ve had the biggest pivot that you’ve kind of needed to do because of COVID. As you said, you kind of the bookings and all of your things that you have, lined up for this year, have literally all canceled on you for this year and they say, so you’ve had to go on and do something

[00:15:41] different,

[00:15:42]in order to

[00:15:43] hit your goals.

[00:15:44] Rupert Bassadone: [00:15:44] Yeah, absolutely. Yeah. I think that’s, it is suddenly I’m finding myself with either the option of spending all my time, teaching the kids, I’m borrowing a load of money and hoping we make it through. Or I look [00:16:00] at this as a massive opportunity where I now am at home and I’m very grateful. I have an office at home.

[00:16:07] And I can, I’ve now got this time on my hands and wow. I never would have been able to do this without a pandemic. So you know, it, as I’ve said before that. I’ve been able to do what I have done recently. and it’s taken me three years in a pandemic

[00:16:24] to do it.

[00:16:25] John Lamerton: [00:16:25] For the listeners that are, less than this and thinking, well, that sounds great, but I couldn’t do that. My business is different. this is an opportunity and you, I think you used the line just now about, you know, Thanks to a global pandemic. I’ve been able to do this and we’ve had the same in our business, or in a couple of our businesses whereby we’ve had stuff on our could do lists for

[00:16:54] 18

[00:16:55] months, maybe even a couple of years that we’ve wanted to do.

[00:17:00] [00:16:59] And it’s on the plan. It’s on the roadmap for later this year, it’s on, you know, we’re, we’re a bit quieter towards the end of 2020. We’ll get round to revamping the website. Then we’ll get round to writing those articles. Then we’ll get down to, revamping the customer journey then. And then covid came along and said, well, that, that was a lovely plan, but tell you what, how about I remove Euro 2020 from the equation?

[00:17:28] How about I remove Royal Ascot from the equation? Oh, you’ve run a sports betting business. Well, there you go. I’ve taken a couple of big events off your hands. Tell you what, how about I take all sports away. For months on end. Yeah. As business owners, we are, we’ve been sat here for, well, this is my 21st year in business now.

[00:17:49] And for 20, any of those years, I’ve sat there going. I wish I had more time. I wish I had some spare time to do everything that I want to do. And I still haven’t got enough time to do [00:18:00] everything that I want to do. But what I have got is time to build. Assets and to create the stuff that’s actually going to serve me and serve my business and fuel the lifestyle that I want five years from now, when I meet that stranger in the airport and they say, how are things going?

[00:18:19] And I’ll say, absolutely great. Because five years ago, when the rest of the world were twiddling their thumbs and refreshing the news feeds and saying, Oh, what a brilliant time it is to sit at home and do nothing. And watching the assets that no business

[00:18:35] Jason Brockman: [00:18:35] watching designated survivor

[00:18:37] John Lamerton: [00:18:37] shout out to Tracy today.

[00:18:43] Rupert Bassadone: [00:18:43] Yeah, that’s exactly it. And that’s true. And it’s not like I’ve been from the moment the pandemic gap sort of arrived and we were knocked down. Woo. Here we go. This is awesome. what an oppurtunity. I’m so grateful. I’ve lost 95% of my forecasted [00:19:00] revenue for the business. Yay. but you’ve got to kind of look at the situation, go, okay.

[00:19:04] Let’s focus on the things we can control. And just move on from the things that we can’t control. And we have good days and we have bad days. And sometimes I feel like sometimes I feel like crying. I mean, it’s really hard. but. Overall every, every positive step I make forward is like a compounding effect.

[00:19:27] And it just makes me think, okay, that that was worth doing. And then I’ll take another one. And that’s like, Oh, that was really worth doing. And it’s just keeps on compounding. And until you know, where are we? Week seven. And from the lockdown and just

[00:19:44] John Lamerton: [00:19:44] look at the hair,

[00:19:45] yeah its got to be about 7 weeks

[00:19:47] Rupert Bassadone: [00:19:47] the ponytail. yeah. And now I feel, wow.

[00:19:53] I, at the moment I feel like I’m on a positive part of the roller coaster, but I’m sure there’ll be, there’ll be low points as well, because [00:20:00] that’s just part of it.

[00:20:01] John Lamerton: [00:20:01] Definitely.

[00:20:02] I’ve got a meeting with a, I mean, a mastermind group where with some other investors and we’re meeting up next week and I had a chat with one of them yesterday and give them a little sneak preview of what we’re up to.

[00:20:13] We just check in regularly, make sure we’re okay. And I said, well, I’m going to be presenting my numbers next week. And I said, you’re going to think I’m mad because I’m going to present the worst numbers you’ve ever seen at any of our meetings,

[00:20:27] but I’m

[00:20:28] feeling more positive than I ever have before, because I’m seeing the opportunity because I’m not focused on what’s happening right now.

[00:20:36] What’s happening right now is I’m building assets and we’ve part. structures and procedures in place to protect our cashflow. So we get through the crap and the horrible, horrible situation that’s going on

[00:20:48] now.

[00:20:49] But. Again, five years from now. I’m I’m sat there going well, I’ve got this fantastic website.

[00:20:56] I’ve got all these, nurture campaigns written out automated. I’ve [00:21:00] got webinars planned. I’ve got the customer journey all nailed. I’ve got a fantastic relationship

[00:21:05] with

[00:21:06] suppliers, with customers, with affiliates, with joint venture partners. And it all became out of COVID-19 at all, because I treated people right i looked after our staff.

[00:21:17] I looked after our suppliers, I kept talking to all of our customers. We did the right thing by everybody. And we spent our time wisely building assets because I did that. When we’re in 2025 or 2030, or I’m looking back on my life

[00:21:34] at

[00:21:36] my deathbed. What Jason, what year am I dying? 2100. Isn’t it.

[00:21:40] Jason Brockman: [00:21:40] Something like that?

[00:21:40] I think

[00:21:41] John Lamerton: [00:21:41] 123. And I think it was 2100. So I went out in the year 2100 . Yeah.

[00:21:47] Jason Brockman: [00:21:47] not 9pm you werent thinking of 9pm were you.

[00:21:50] 2100

[00:21:51] yeah thats when I’m dying

[00:21:53] John Lamerton: [00:21:53] In the year 2100

[00:21:58] 80 years now, when I [00:22:00] finally kicked the bucket, I look back and say, do you know what made all the difference for me? It was what I did in 2020. That was the thing that really kicked started it for me.

[00:22:09] Rupert Bassadone: [00:22:09] Yeah. Yeah, exactly, exactly that. And I think that you look at all the stories of all, and I’m not saying that I’m going to suddenly become a, the next Richard Branson, but you do look at all of the stories of the millionaires and billionaires and how they got to where they got.

[00:22:25] It didn’t necessarily start in a crisis situation. That certainly was that pivotal moment is when they suddenly switched from doing all right to. To absolutely nailing it. And I, that’s why I keep thinking in my mind. And I suppose that’s the drive is I look, this is an opportunity and you go back to making a different noise.

[00:22:47] This is the opportunity to actually it’s much easier to stand out. And, you know, when we’ve been doing things like webinars and, and, and just huge connections on social media where normally it would be really hard [00:23:00] to, to stand out from everyone else. not least because there are so many more people now spending time on LinkedIn.

[00:23:06] So, and all the people, all my customers, there’s all my potential customers. So I can suddenly connect all these people that previously were probably too busy to, out on the field to actually. Bother connecting, talking, engaging and suddenly they’re. Yeah, suddenly they’re talking to me and they’re looking at me like I’m the expert, I’ve gone through them from a possible nobody, or just another person in the industry to someone who’s now beginning to lead in this area.

[00:23:36] So yeah, it’s exciting.

[00:23:38] Jason Brockman: [00:23:38] It is interesting.

[00:23:39] Sorry I was gonna say me,

[00:23:40] it’s really interesting that you say you use the word consequences

[00:23:43] and that’s kind of featured

[00:23:44] in our, in our script a little bit there, so

[00:23:46] challenging to kind of bring that up because,

[00:23:48] so

[00:23:48] it’s so important to kind of make plans.

[00:23:50] Absolutely. And that’s something that you’ve been really, really good at, and it’s really important to follow the Fritos plans and actually taking the action. And that’s something, again, we admire is as, as 1%, is [00:24:00] it, that’s something that you’ve really,

[00:24:01] really good at. And we’ve kind of heard some of the fruits

[00:24:02] of that, over the last couple of minutes and stuff,

[00:24:04] but.

[00:24:06] I know, certainly

[00:24:07] within the, the, the group, there’s this big stick, that, and they’re all kind of

[00:24:10] hitting you with at the moment to make sure that you did it. Cause you’d like to put a consequence.

[00:24:13] John Lamerton: [00:24:13] There it is. I was waiting for his face to suddenly get the recognition of this question with

[00:24:18] Jason Brockman: [00:24:18] Jason talking about,

[00:24:20] John Lamerton: [00:24:20] and it’s suddenly the penny drops.

[00:24:23] Rupert Bassadone: [00:24:23] I knew, I knew where they were. This is going. Yes indeed. So,

[00:24:29] John Lamerton: [00:24:29] I think you have consequences

[00:24:30] and I think you need to have great consequences con better consequences than anyone else would possibly have. I think really, really good consequences. And if you’re better at consequences and have the world’s best consequences.

[00:24:41] Who could give you the world’s best consequences. Who’s better at consequences than anyone else,

[00:24:47] Rupert Bassadone: [00:24:47] but the man himself, Donald Trump.

[00:24:52] John Lamerton: [00:24:52] So talk us through them if it w w w how, how is Donald Trump holding you accountable?

[00:24:58] Rupert Bassadone: [00:24:58] And they say, this is I’m [00:25:00] now on my second, Trump accountability exercise. So I think it was you John who stitched me up the first day, but I did ask for it.

[00:25:12]so yeah, as we know, you need a consequence you need, and I think this for me, that’s probably why I am. why I love events and probably so good at events is because it has an immovable deadline and there’s nothing, you know, you have an event, you set a date and then you plan for it, and then you organize it.

[00:25:31] You order in all of the equipment and you, you market it. And there are five, 10 40, a hundred thousand people coming to your event. And you can’t change that date. There’s nothing you can do is happening. And so you have to make it work. And it always does. we were always ready to accept the people on time into that event.

[00:25:53] And I think that that’s why I need a similar consequence with anything that isn’t an event. [00:26:00] And up until recently, I haven’t been great at hitting my deadlines that aren’t. Related to that event because the consequences aren’t severe enough. So, yeah, so I think I came, I came up with the idea of putting some, a financial penalty.

[00:26:18] I called it at the time, to not hitting my, my deadline, not hitting my goal. And then I talked about, well, what, maybe I could. Give some money to a charity, or maybe I can take everyone out for a beer when this is all over, but that all sounded far too positive. So despite everyone else in the group being really disappointed with veering off from that idea, you did suggest that why don’t I give the money to the reelection of Donald Trump?

[00:26:53] Oh Donald Trump. So that’s what we did. I can’t remember what the original value was now, but [00:27:00] something like that. What was that?

[00:27:02] Jason Brockman: [00:27:02] 25 grand or something?

[00:27:05] I know it was a lot higher than I thought it was going to be.

[00:27:10] You push that limit a little bit higher there, it was like

[00:27:12] 20 quid or 50 quid.

[00:27:13] It was a little bit more than that. Wasn’t it?

[00:27:15] Rupert Bassadone: [00:27:15] I think it’s got to be, it’s got to be a value it’s got to hurt. It’s got to, yeah. Yeah. It’s gotta be enough that you can afford because you’ve got to, you’ve got to go through with it.

[00:27:25] If you don’t do it. And. I think that, that, so it’s gotta be a penalty which you go, I really don’t want to lose that, but I can afford it. And there’s that balance. so you can’t have it to a point where it’s so much that you go, I’m going to give a hundred grand to the reelection. When you know, you don’t even have a hundred grand.

[00:27:44] And even if you did, you definitely wouldn’t be giving it that just because you missed the deadline. I mean, that’s just, that’s mad.

[00:27:53] Yeah, but that’s the point. It’s got to be crazy.

[00:27:59] John Lamerton: [00:27:59] because if you

[00:28:00] [00:27:59] say, alright, so I don’t hit this goal, then I’m going to take you all late for a beer, or I’m gonna give 20 quits in my mate, or I’m gonna donate fifty quid to a charity, then when you get, you’ve got an excuse, not to fail. It’s like, Oh, you’ve got, sorry, you’ve got an excuse too fail.

[00:28:16] Because you go, Oh, I didn’t hit my goal, but

[00:28:18] Hey, I raised 50 quid for the

[00:28:19] NHS, but Hey, it’s good. Oh, see, I didn’t, I didn’t hit my goal, but nevermind. You’ve all got a beer. Everyone’s happy. Where as actually saying, right know, let’s say it’s 500 pounds,

[00:28:31] which is,

[00:28:32] Ooh, that’s quite a, quite a bit.

[00:28:35] I’m

[00:28:35] gonna have to do a bit of work to her and that sort of money.

[00:28:38] And it’s going to the Donald J. Trump reelection fund. Now there’ll be listeners. I’m sure. Listening to this podcast. You’re like, that’s a great charity. I’d love to know. I support that. And there are others that don’t. So, you know, the idea is that it’s what we call an auntie charity. So you are donating

[00:28:54] a significant

[00:28:55] sum of money, whatever that is to you.

[00:28:58] It’s

[00:28:58] got to her [00:29:00] to somebody you wouldn’t spit on if they were on fire, that is it in a nutshell. And then you tell people publicly that

[00:29:08] this

[00:29:08] is what you’re going to do. If you don’t do X, Y, or Z, that Rupert, what is your Facebook feed looked like since announcing, that you were going to support?

[00:29:16] So the reelection of president Trump, if you didn’t hit the scope of people, held you accountable to doing it at all?

[00:29:24] Rupert Bassadone: [00:29:24] Yeah, they certainly haven’t. Let me off. And I’ve seen some, since you gifs that I haven’t previously seen and send new memes or memes, or however you pronounce it. Yeah. There’s been a, there’s been a lot of Trumpism if that is a thing?

[00:29:40] Jason Brockman: [00:29:40] Motivation.

[00:29:41] I think it is

[00:29:42] Rupert Bassadone: [00:29:42] is that what it is.

[00:29:43] Jason Brockman: [00:29:43] It’s tremendous. The amount of support you felt in that,

[00:29:45] Rupert Bassadone: [00:29:45] isn’t it? Yeah. Isn’t it great. When someone can support you in a way that they can still rip into you?

[00:29:52] Jason Brockman: [00:29:52] It’s 250 quid, by the way.

[00:29:54] Rupert Bassadone: [00:29:54] It was 250. The idea was that the first time that’s this time, wasn’t it, but

[00:29:58] Jason Brockman: [00:29:58] thats this time. Yeah,

[00:29:59] Rupert Bassadone: [00:29:59] I [00:30:00] think we’re anyway.

[00:30:00] I thought I’d update a little bit more. I must admit midweek through or midway through. I was thinking, Oh my God, I hadn’t realized sort of set the deadline. And I also think so. I think. Setting goals, deadlines it’s yes, you need a consequence, but I’ve got a great quote is to achieve great things. Two things needed a plan and not quite enough time,

[00:30:25] which is a it’s. In fact, it’s a quote, it’s a quote. I live by so much that I got it. Written on my little note pads, that I got printed out and have lots of them because I’ve got no clients to give them to at the moment.

[00:30:39] Jason Brockman: [00:30:39] Plenty of quizzes. So it’s all good.

[00:30:40] Rupert Bassadone: [00:30:40] plenty of quizzes and lots of kids to scribble on them.

[00:30:46] So the reason I like that particular quote. Is because it’s, it’s what I need. And I think when I organize an event, often we don’t have enough time to organize the event. [00:31:00] And so I need a deadline which is entirely unreasonable and, and, and really hard. And I’m going to have to work. Silly hours in order to get to that, because maybe that’s a, that gives me a sense of purpose, but it also, there’s no point in me setting a deadline where the consequence in two months time when, realistically, I know that I can get it done within a week or.

[00:31:25] Or, or two weeks or whatever, but I often, overestimate. So with this particular one, I thought, I think I could probably do in three weeks or four weeks. So I’ll set a deadline for two weeks because let’s face it. I probably got a little bit more time on my hands anyway. So apart from homeschooling. I’ve got some time and yeah.

[00:31:44] And so that, that’s kind of what I did. And, but I have to say, yeah, midway through, I did feel like I’d maybe set myself a pretty on a really, really unreasonable deadline

[00:31:54] John Lamerton: [00:31:54] meanwhile you had that quote on your desk reminding you that this is, this is what you asked for, [00:32:00] but it just doesn’t it doesn’t the quote. Say. Slightly not enough time.

[00:32:03] Rupert Bassadone: [00:32:03] Yeah. Not quite enough. Time.

[00:32:05] John Lamerton: [00:32:05] Enough time. Not nowhere near enough.

[00:32:08] Rupert Bassadone: [00:32:08] Yeah. That was a bit of a gap there, but I, yeah, I think now I I’ll be fine. It’ll be fine. There are, there are 24 hours in the day and only used to sleep for six of them. So.

[00:32:21] Oh,

[00:32:22] I love it. And of course, Donald Trump can just hold your hand, the rest of the way, your tiny little hand.

[00:32:27] Yeah, it did keep me up last night. I was, I was thinking about it going

[00:32:32] god. 250

[00:32:33] quid. Donald Trump. I really don’t like Donald Trump.

[00:32:39] John Lamerton: [00:32:39] What was the betting aswell? That if you were to fail, to hit this goal and have to make the donation, that that’s the day he decided he’s going to start publicly thanking his supporters from Britain.

[00:32:50] suddenly. Your name is forever

[00:32:55] associated with

[00:32:56] successful reelection of the Donald.

[00:33:00] [00:33:00] Rupert Bassadone: [00:33:00] But however, even if it does happen, not like I want it to happen and it won’t happen. I, it was still I’ll repeat that somehow that will become a overcome various posts and I’ll, I’ll create some, I’ll create some content around it because I’m going to create content around it anyway, because I’m going to hit that goal.

[00:33:18] And I’m going to say, here’s how I did it.

[00:33:20] John Lamerton: [00:33:20] Donald helped me X, Y, Z.

[00:33:22] Rupert Bassadone: [00:33:22] Yeah, exactly. But if I don’t, then I am going to be, I’m going to be posting the receipt up on social media and talking about it instead.

[00:33:33] John Lamerton: [00:33:33] So for the listeners out there who want to be held accountable to something. This is how you do it.

[00:33:40] There is a public website, just search Donald Trump reelection. There is a site you can donate to just get your credit card out. all you need to do is, you know, you can head into our Facebook group. You can email me, john@bigidea.co.uk, and just let me know what you’re going to do when you’re going to do it by.

[00:33:55] And if you don’t do it, how much you are going to donate to either the [00:34:00] Donald Trump reelection campaign, or if you

[00:34:02] feel the other way,

[00:34:04] the Joe Biden election. campaign or whatever charity you do not want to support. Let us know we will hold your, hold your feet to the fire, so to speak. And I look forward to seeing lots more content out there that Donald Trump is holding everybody accountable to actually achieve their goals.

[00:34:22] Rupert Bassadone: [00:34:22] Maybe we should start a hashtag Trump accountability actually has probably one already about

[00:34:28] John Lamerton: [00:34:28] trump-ability, we’ll call it.

[00:34:29] Rupert Bassadone: [00:34:29] trump-ability cor

[00:34:33] good , I might switch up next time. I’m going to be honest. I, I feel like I need something else. Maybe, maybe Trump is going to get a bit boring and I’m going to actually start wanting to give him money. He might start saying sensible things. So maybe I will we’ll think about something, something even worse.

[00:34:50] Next time

[00:34:51] John Lamerton: [00:34:51] there’s going to be someone for most of them. It could be, talks about the same big ideas. It could just be actually, you’re going to write a cheque and send it to your biggest competitor [00:35:00] whose guts

[00:35:01] you absolutely hate

[00:35:02] and who you just really would love to put out a business, just send them a cheque.

[00:35:09] Rupert Bassadone: [00:35:09] Exactly. And I think you do. I think a part of it is it’s got to be public accountability. Even if you, depending on who you are and how honest you are with yourself. So is that maybe you need to actually hand over that financial penalty or whatever it is that you decide is a deep penalty is that you hand that over to someone else who, who you trust, who can, theres is my money and do this.

[00:35:34] You’re giving this to Donald Trump.

[00:35:37] John Lamerton: [00:35:37] Yeah, I think there is a website. I think I wrote about it. This could stikk.com S T I K k.com. And literally it holds it in escrow. You decide the, this is the criteria. This is the adjudicator. I I’m I’m hands off now. I’ve just given you my money. And the adjudicator says, yeah, he did it or no, he didn’t.

[00:35:58] And they take the [00:36:00] adjudicator’s word.

[00:36:02] Rupert Bassadone: [00:36:02] I love that

[00:36:03] John Lamerton: [00:36:03] can use it for anything from, yeah. I need to get this content written. I need to launch this new product. I need to lose weight. I need to achieve this goal. I need to do this work. I need to launch this product just, yeah, you can use it for anything you want to be held

[00:36:17] accountable to.

[00:36:18] Rupert Bassadone: [00:36:18] I think it, for me, it wraps up, it’s like the icing on the cake for all of the things that I’ve learned over the years. and most, specifically over the 14 odd months that I’ve been with 1% club, is that. The, I’ve, I’ve learned about the one thing I’ve learned about time blocking, I’ve learned about 90 day plans, but it all needs to ultimately it’s, it’s meaningless unless you have that goal and that consequence and that sort of is that wraps it all up.

[00:36:48] John Lamerton: [00:36:48] Sorry. I’m sorry. That words just shot me, but action is the one you’re looking for.

[00:36:53] Rupert Bassadone: [00:36:53] Yeah, oddly enough, I was going or not, oddly enough, I’ve got on, on my, my, maybe my. I [00:37:00] could do less is to create a little light box, which says what’s the next action. And I’m going to have that back there. and I, I, I do now.

[00:37:08] I’ve sort of actually, I begin to think about a little bit more for the last, a few weeks of, I must do that. Actually make little signs of what’s the next action, because that’s, for me, that’s kind of that’s the beginning. And then, and then it’s all right. Okay. What’s the next action. I’m going to do this.

[00:37:22] Brilliant. Okay. Then how am I going to, not just, how am I going to do it and when am I going to, but what’s the consequences. If I don’t

[00:37:28] do it.

[00:37:29] John Lamerton: [00:37:29] Yeah. You

[00:37:30] reeled off a load of things there that you’ve, you’ve learned since joining the 1% club, let’s say 14 months ago. What’s the, kind of the, the one thing that’s moved the needle most from being a one percenter for you.

[00:37:44] Rupert Bassadone: [00:37:44] Hmm.

[00:37:47] Might have to have a couple of cut. Two minutes to think about that. It’s so many. It’s so good. I mean, there’s so there’s so much value that it’s added with. I think, just feel certainly through [00:38:00] times like this, where I think when this first hit, the very first thing I did was I went into my, my, my budget and my P and L and I went right.

[00:38:10] What am I going to cut? Because nows the time. It’s like, we’re not spending any money. So I spoke to the wife if we’re not, there is no spending, we’re not spending a dime. We need to find out what this looks like, how long it’s gonna last. So it was, it was going into that business into the business and cutting subscriptions that have been sitting there and going, Oh, that’s sort of useful.

[00:38:29] And, and obviously one of them was my membership to 1%. Yeah. And I looked at that and I went, yeah. Is that is, should that be something I’m looking at, but obviously not because it’s the one thing that’s going to get me out of this. Yeah. And so that, and yeah, I guess that that’s, it it’s feel it’s for me, it’s like having a, another department as part of the business, but that department is actually full of multiple departments because I’ve been able to get, I’ve got an [00:39:00] accountability department, obviously

[00:39:04] I’ve got an HR department, I’ve got a marketing department and there’s an then as well as that. I’ve got a whole bunch of people who I can come to, to have a chat to, and they’re not biased. They’re not going to tell me they’re not, you know, you can go to your family and your friends who have a conversation with them.

[00:39:23] And they’ll, they’ll say what I think they need to say. And, but they don’t. And they mean well, but they, they will get you in trouble. If you listen to their advice, it would be my, that would be my advice. And I think you need to speak to people who are. In a similar position to you in either that they’re just starting a business or that they own a business and they’re thinking more practically.

[00:39:48] And they’re, what’s the word they’re trying to, yeah, they’re thinking about it more pragmatically and without any, they’re not too emotionally attached [00:40:00] to the outcomes.

[00:40:02] John Lamerton: [00:40:02] Yeah, I think that’s that’s the key for me is

[00:40:05] I’ve been

[00:40:06] part of groups before where people have gotten vested interest and they, you know, they just want to sell what they’ve got.

[00:40:13] It’s kind of it’s they would man with a hammer solution. Isn’t it. If you’ve got a hammer, then the whole world looks like a nail. whereas I think the one percent club is no one’s got any skin in the game in terms of your business, you know, no one, no, one’s a shareholder in your business other than you.

[00:40:29] But every single person wants you to succeed. And they’re willing to do whatever’s necessary and we’ve seen it, I think a lot. more since this hit back in March one percenters, just jumping on calls with each other or just helping each other out. we used to see it with, you know, one percenters who, maybe an hour drive away would meet up.

[00:40:50] So we, some reason I haven’t seen that the last couple of months, but we are just seeing zoom calls popping up left right. And center. And I think there was a [00:41:00] sweepstake, Literally this week, wasn’t it with Clark, about how long he’d spent on a zoom call with a fellow one percenter. And his previous record was like two hours, 18 minutes.

[00:41:09] And he’d smash this one, but it was just two unrelated business owners who don’t don’t know each other. They don’t even live in the same country and they’re not in the same sector. Helping each other out. And for me, that’s

[00:41:23] why we created the one % club that’s

[00:41:25] that’s

[00:41:25] the beauty of it, its

[00:41:26] bringing together completely different sectors, completely different types of industry and saying actually, do you know

[00:41:32] what?

[00:41:32] Who’s got a different viewpoint on

[00:41:34] this. Who’s got some experience. Who’s been down this road before and who can help me.

[00:41:41] That I actually trust.

[00:41:45] Rupert Bassadone: [00:41:45] And I think that the, the clue is in the title, because for me, it’s not, it’s not one thing or perhaps the one thing is all the little things. So it’s, it’s, it is it’s the 90 day [00:42:00] plan.

[00:42:00] It’s the time blocking. It’s the connections with like minded business owners. It’s a, it’s the idea of creating a vision board. And it’s all those things, and it’s not just all those things that are already come through and already available, but it’s the, it’s the, it’s it consistently is new thing every time I think, I don’t know if I’ve got time to go on this, on this coaching call and I go on it and I always come away with something.

[00:42:27] So where, whereas you think you spend time with the same people, you’re going to get the same results. That isn’t always the case. Cause we’re always, we’re all going out there. We’re having new experiences, but then we’re coming back and we’re sharing that with each other.

[00:42:40] John Lamerton: [00:42:40] There’s always something we’ve recorded just before this podcast, we recorded the masterclass SEO with a guy, one percenters we’ve known for years.

[00:42:50]we’ve done SEO for years

[00:42:52] and I’ve, I’ve made notes

[00:42:53] on stuff that we need to do in our business. I kind of knew, but doing, and if we [00:43:00] hadn’t have had that conversation today, when, when we’ve had multiple conversations with the same guy around SEO in the past, and all of a sudden they’re like, Oh wow, we could do that in that part of the business.

[00:43:11] And it was just brainstorming and coming up with ideas that you are never going to think of on your own.

[00:43:16] Rupert Bassadone: [00:43:16] Yeah. absolutely Oh my, you know, one of my main parts of my business is based around one of the other one percenters business. Clark has got his design business and it’s a subscription model and I actually didn’t even think I started using it.

[00:43:31] And I was like, Oh, this is really cool. And I like, hang on a minute. This is really cool. And also. The same model can apply to my business. And so now whenever it’s four, Oh, I think I did it two months later, but within four months it was very much up and running and we’re even doing a soft launch before the pandemic.

[00:43:49] It’s been the biggest success for me.

[00:43:52] John Lamerton: [00:43:52] Right. I’ve got

[00:43:53] a couple of more questions Rupert, but I will let you get on. so the, the main question that I know all of our listeners are going to be [00:44:00] thinking about right now, because this is our July episode. So.

[00:44:04] We brought Rupert on yes,

[00:44:05] obviously we want to talk about that.

[00:44:07] The pivots

[00:44:08] Rupert Bassadone: [00:44:08] with covid we want to

[00:44:09] John Lamerton: [00:44:09] talk about,

[00:44:10]how the events industry, as you know, design things. We want to talk about accountability and Trump and all that, but the real, real burning question that we’ve brought Rupert on to answer is Rupert. How should I cook my Christmas dinner

[00:44:27] Rupert Bassadone: [00:44:27] to the finite minute?

[00:44:30] John Lamerton: [00:44:30] Just to give you some background here. It was the year before last, I believe you first shared this. Wasn’t it?

[00:44:35] Rupert Bassadone: [00:44:35] I think it was, yeah. Yeah.

[00:44:36] John Lamerton: [00:44:36] Rupert has a spreadsheet system and it is a system. Isn’t it for preparing and serving the Christmas meal.

[00:44:45] Rupert Bassadone: [00:44:45] Yeah. It’s not even on the spreadsheet, it’s on a project management, system and, yeah.

[00:44:51] With, with, yeah. With, with everything dependency lines the lot. So, yeah, it’s very much a minute by minute. [00:45:00] Accounts of how one puts the Christmas dinner together from the moment you’re peeling those potatoes the night before, right through to serving it. And all the times that you need to take every single part of that Christmas dinner out of the oven or off the steamer or whatever it is.

[00:45:17] John Lamerton: [00:45:17] Color coded

[00:45:19] Rupert Bassadone: [00:45:19] color, coded, resource applied to each, whether that be, one part of the oven or the second oven, or who’s going to be peeling the potatoes and who’s everything. Yeah, no, I am a bit. I, I like systems and processes and I’ve my, my whole business is dependent on it. and that’s the, that’s the one thing that keeps me going.

[00:45:43] And every time I look at a problem sometimes to not to the benefit, every time I look at a problem, I go, how can I systemize that? That’s my very first question, which isn’t always a good idea because sometimes the problem is unique and you just need to get the hell on with it. [00:46:00] But yeah. If it becomes a I’m learning more, but if it becomes a, a system, a problem or a task which needs to be repeated, then how can I automate that?

[00:46:11] Or at least how can I systemize that to make the process a lot more quicker? And so now, I mean, my. my team, rip in to me because I’m always coming up with different systems and new ideas, and I have to be a little bit careful that they are improving our workflow and not making it more complicated.

[00:46:30] But yeah, that’s a really big one for me is, is systems and, and to the detail systems like leaving nothing. Left to the imagination or to human error as much as, as much as humanly, as much as possible. Anyway, I think if you can make a system work without a, and if it does go wrong, then you can go back to the system and go, that’s where I went wrong.

[00:46:52] It says in the system, I should have done that. And I didn’t. That’s my . Yeah,

[00:47:00] [00:47:00] Jason Brockman: [00:47:00] I was gonna say, if you’ve got, they actually, you have a hundred thousand people come along to and a

[00:47:05] full kind of week. You’ve got to have a system in

[00:47:07] place because otherwise there are so many rooms where things can go wrong. So,

[00:47:11]you know exactly what you need in

[00:47:13] your business, but that’s what everybody needs in their business is something

[00:47:16] that they can follow easily.

[00:47:17] Rupert Bassadone: [00:47:17] Yeah. Absolutely. Well, one of my favorite books around that is the, is Michael Gerber’s E-Myth revisited. That’s a fantastic one on how to structure your business and how to, how and why you should have systems within your business to, to make them operate, operate consistently. And, yeah, profitably.

[00:47:40] Christmas dinner.

[00:47:43] John Lamerton: [00:47:43] Good, good.

[00:47:44] Rupert Bassadone: [00:47:44] By the way, Im not even cooking Christmas dinner this year. Well, I’m hoping if we’re allowed, I would by by Christmas. That will be going out and I’m not actually doing Christmas dinner.

[00:47:55] John Lamerton: [00:47:55] So you would just email it process across to the restaurant beforehand.

[00:47:59] Rupert Bassadone: [00:47:59] Yeah.

[00:48:00] [00:48:00] Jason Brockman: [00:48:00] I just say by the end of this homeschool, and can you just give that process to the kids and they could provide it?

[00:48:05] I know the,

[00:48:06] I know you have young children, but they should be able to follow the system, shouldn’t they?

[00:48:09] Rupert Bassadone: [00:48:09] Absolutely

[00:48:11] John Lamerton: [00:48:11] Good good. So for those who wants to find out more about your Rupert and what you do, where where’s the best place for people to get in touch with you?

[00:48:19] Rupert Bassadone: [00:48:19] I am very active on LinkedIn. So if you just search for Rupert Bassadone, you’ll find me on LinkedIn and you, I mean, anyone that’s keen to.

[00:48:30] That’s m, maybe in this industry and the events industry, and wants to talk direct more than happy for them to get in touch with me direct, they can just email me at Ruperts@eventssitedesign.co.uk.

[00:48:42] Jason Brockman: [00:48:42] Awesome

[00:48:43] Thank you so much for joining us on this episode, July episode is going to be a excellent.

[00:48:49] Isn’t it?

[00:48:50] Rupert Bassadone: [00:48:50] Thanks.

[00:48:51] John Lamerton: [00:48:51] It was proper something.

[00:48:52] Hopefully by then, we might actually be allowed out to play a little bit more than we are now

[00:48:56] Rupert Bassadone: [00:48:56] that would be joyous. I was there. So there’s some things I’m missing with, [00:49:00] with this. One of them is golf and the other one is mountain biking. yeah, I’m feeling a little bit claustrophobic in this little box

[00:49:06] John Lamerton: [00:49:06] and I bet you not missing, like being knee deep in mud, sticking flags all over the place.

[00:49:11] Rupert Bassadone: [00:49:11] Well, there’s a little bit of that, but I did, I’m getting out when I can stick in a few flags in the ground, even if it’s to Mark out VE day or something.

[00:49:20] John Lamerton: [00:49:20] Fantastic. As always guys, you will find the show notes for this episode, all the full video, the transcripts, everything, including I’m hoping, Rupert’s Christmas dinner.

[00:49:32] Plan. I’m happy to share that with us Rupert, for our show notes page,

[00:49:34]Rupert Bassadone: [00:49:34] if you like. Yeah, absolutely.

[00:49:36] John Lamerton: [00:49:36] Fantastic

[00:49:37] I’ll upload that to the

[00:49:37] website. You will find that at bigidea.co.uk, where as always you can get a new, big idea from us every single Wednesday. Just pop your email address in the box there. Finally, I just want to leave you with a Warren buffet quote.

[00:49:51] We have gone an entire episode so far without a Warren buffet quote cannot do that. We have to right that wrong. So I just want to leave you with this parting thought [00:50:00] from the. Oracle of Omaha.

[00:50:02] And is

[00:50:03] this in the 20th century, the United States endured, two world Wars and other traumatic and expensive military conflicts, the depression, a dozen or so recessions and financial panics oil shocks, a flu epidemic and the resignation of a disgraced president yet the dow rose from 66 to 11,497.

[00:50:29] so there is hope yet for the rest of us, stay safe. Guys, look after each other and we’ll see you in the next episode of the AOB podcast. See you later.

[00:50:39] Jason Brockman: [00:50:39] Take care. Bye bye.

[00:50:43] John Lamerton: [00:50:43] So there

[00:50:43] we are another episode in the can. How was it for you? Please let us know. However you listened to these podcasts? Please leave a review on that platform. Let us know what we can do better. What you like, what you don’t like and how we can improve to make this show even better for you. We will see you next time. [00:51:00]

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